to business and life. Combat teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand in Iraq. As leaders of SEAL Team Three's Task Unit Bruiser, their mission was one many thought impossible: help US forces secure Ramadi, a violent, insurgent-held city deemed 'all but lost'. In gripping, first-hand accounts of heroism, tragic loss and hard-won victories, they learned that leadership - at every level - is the most important factor in whether a team succeeds or fails. Today Willink and Babin train leaders and work with hundreds of companies in virtually every industry across the US and internationally, teaching them how to develop their own high-performance teams. Detailing the resilient mindset and total focus principles that enable SEAL units to accomplish the most difficult combat missions, Extreme Ownership demonstrates how to apply them to any team or organization, in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership challenges leaders everywhere to fulfil their ultimate purpose: lead and win.